What is SEO and Why is It Important?
SEO (Search Engine Optimization) is the process of improving a website’s visibility on search engines like Google. It involves optimizing content, improving website speed, using keywords, and earning backlinks to rank higher in search results.
Why is SEO Important?
- Increases Website Traffic – Higher rankings mean more visitors.
- Builds Credibility – Top search results are seen as more trustworthy.
- Improves User Experience – SEO helps make websites faster and easier to navigate.
- Boosts Business Growth – More traffic can lead to more customers and sales.
- Cost-Effective Marketing – Organic search traffic is free compared to paid ads.
By investing in SEO, businesses can attract more visitors, stay competitive, and grow their online presence over time.
